Mike T. Henderson

Interactive Design & Art Direction

Thinking the Unthinkable: How To Spark Disruptive Innovation

May 21 2010

Great day of sessions today at WebVisions. I particularly enjoyed the opening keynote by Luke Williams of Frog Design. The topic of his presentation was Thinking the Unthinkable: How To Spark Disruptive Innovation.

The key takeaway here: stop replicating and start innovating. By breaking traditional patterns, you can create an expectation gap, limit your competition, and leave others scrambling to catch up.

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0 Posted under: Design, strategy
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