Thinking the Unthinkable: How To Spark Disruptive Innovation
Great day of sessions today at WebVisions. I particularly enjoyed the opening keynote by Luke Williams of Frog Design. The topic of his presentation was Thinking the Unthinkable: How To Spark Disruptive Innovation.
The key takeaway here: stop replicating and start innovating. By breaking traditional patterns, you can create an expectation gap, limit your competition, and leave others scrambling to catch up.